Train your team to communicate data efficiently
to drive better business decisions

Our workshops are designed for teams seeking to refine skills and foster a culture of effective data communication within their organization. Participants learn to design meaningful graphs and presentations that support a compelling narrative and confidently deliver their data stories.

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How many people can attend a session?

We find that for both in-person and virtual sessions, 20–30 participants works best. Our workshops are priced accordingly. If you have a smaller group, we encourage you to invite additional colleagues to help ensure discussion is robust (bonus: when more people across the organization have an understanding of what effective data communication looks like, it's easier to drive the change that you seek!). While we recommend up to 30 attendees, larger groups can be accommodated; please reach out to us to discuss.

How do virtual and in-person sessions differ?

The ideal learning environment is when people are together in the same physical space. There are tangible benefits to being able to talk directly to other participants and the instructors, and to having a shared experience without the distractions of our devices. If you’re debating the format, we recommend bringing people together in person. That said, virtual allows individuals on distributed teams to attend from their preferred locations, gives everyone an equal opportunity to participate, and lends a feeling of personal instruction—like instructors are speaking directly to each attendee. Our virtual workshops are engaging and interactive, second only to in-person storytelling with data sessions.

Do you allow hybrid training sessions?

We optimize our workshops to account for the setting, be it in-person or virtual. We do not support in-person and virtual attendees in a single session.

What if my team is small?

If you're part of a small team or would like a few colleagues to learn from us, check out our Public Workshops for individuals.

Do participants receive books?

For logistical reasons, only attendees of in-person sessions will receive a book. Regardless of the learning environment, all attendees will receive detailed handouts summarizing workshop teachings, customized makeovers, and links to learning materials to continue their storytelling journeys.

What tools do you use?

Outside of the technology used for virtual sessions (Zoom), our workshops are low tech: pens, paper, and sticky notes are the primary tools used to practice lessons covered.

Who teaches the team workshops?

All sessions are instructed by SWD data storytellers. They have all worked with data throughout their varied careers, and have been trained to expertly deliver workshops by SWD CEO, Cole Nussbaumer Knaflic. In-person workshops at your location are led by one or two data storytellers; virtual workshops are co-facilitated remotely by two data storytellers. Meet the entire team and see videos of them in action here.